
Intelligence That Feels Clearer
{02.BRAVO}
{Lumen AI}

Positioning an ethical AI startup through bold identity and a clean, scalable web presence — designed to build trust in a data-driven world.
We started by reworking the brand identity: crafting a sharp, modern wordmark; emphasizing clarity through minimal contrasts and structured grids; and developing a scalable system adaptable across complex digital interfaces.
The website was designed to be sleek, structured, and highly intuitive — built to simplify complex information. Core features like product capabilities, research insights, and integration options are always within reach, reinforced by precise motion and confident interactions that convey clarity.
OutCome
The result is a brand that feels human-first without sacrificing clarity. Nova Health now stands apart in a space that’s often cold and overcrowded — offering an experience that feels calm, credible, and easy to trust.