
Intelligence That Feels Clearer
{02.BRAVO}
{Lumen AI}
Positioning an ethical AI startup through bold identity and a clean, scalable web presence — designed to build trust in a data-driven world.
We started by reworking the brand identity: crafting a sharp, modern wordmark; emphasizing clarity through minimal contrasts and structured grids; and developing a scalable system adaptable across complex digital interfaces.
OutCome
The result is a brand that feels human-first without sacrificing clarity. Nova Health now stands apart in a space that’s often cold and overcrowded — offering an experience that feels calm, credible, and easy to trust.







